Web Design
Websites that work as hard as you do
Custom design, built in-house, by the people you speak to.
Custom design, built in-house, by the people you speak to.
Custom layouts, every element built with purpose
Tested across all devices and screen sizes
Core Web Vitals built in from the start
A custom-built website gives you complete control over how your business appears online - your brand, your structure, your performance targets. Every element is designed and coded specifically for your project, which means faster load times, cleaner code, better search rankings, and a site that can grow with your business without hitting walls that weren't anticipated.
Platforms like Wix and Squarespace are fine for getting something online quickly. But the code they generate is heavy, hard to optimise for search engines, and you'll hit a ceiling the moment you need something they didn't anticipate. When your website needs to actively generate business - not just exist - the investment in custom design pays for itself.
Every conversation is with the person designing and building your project. Not a salesperson taking notes to relay later. That changes the quality of the conversation - you get real answers, honest timescales, and a single point of accountability from first call to launch and beyond.
We've been doing this since 2006. Brochure sites, e-commerce, recruitment platforms, secure portals. About 80% of our new projects come through referrals from existing clients - we think that says more about the quality of the work than anything we could write here.
Google uses Core Web Vitals as a ranking signal. A slow site doesn't just frustrate visitors - it actively pushes you down in search results. We build performance into every project from the first line of code: lean HTML, correctly sized images, deferred scripts, and server-side optimisation.
Every page is tested through GTmetrix before handover. We target Grade A scores across the board - not as a stretch goal, but as a standard. When you compare that against the average WordPress theme loaded with page builders and unused plugins, the difference in load time is measured in seconds, not milliseconds.
Want to see what proper technical optimisation looks like across an ongoing campaign? See our SEO & Organic Growth service.
If you're migrating from an older platform - Joomla, a legacy CMS, or a site that's been patched together over the years - we handle the full transition. Content migration, URL redirects, analytics configuration. We've moved sites with hundreds of pages onto modern platforms without the client's team having to manually rekey a single thing.
We also set up redirects from old URLs, configure Google Analytics properly, and hand over clean documentation. We've picked up projects from other agencies enough times to know what 'handed over' usually means in practice. Ours are different.
Every page is designed from scratch to match your brief. Your layout, your brand, your structure - not a modified template with your logo dropped in. We pay close attention to detail at every stage, working with you to make sure the end result is a strong fit for your business before a single line of code goes live.
Template-based sites share code with thousands of other businesses. That means shared limitations - you can't optimise what you don't control. A custom-designed site loads only the code it needs, gives you full control over structure and hierarchy, and lets us build around how your customers actually use the web.
We write lean HTML, serve correctly sized images in modern formats, defer non-critical scripts, and run every page through GTmetrix before handover. Strong Core Web Vitals scores are a baseline expectation.
Google uses page speed as a ranking factor. A site that loads in under two seconds keeps visitors engaged. One that takes four seconds loses nearly half of them. Performance isn't a nice-to-have - it directly affects your search rankings, your bounce rate, and whether visitors become customers.
Every site ships with a content management system your team can actually use. We configure the CMS around your content - custom fields, structured page templates, image handling - so updates are intuitive and don't risk breaking the design.
Most businesses need to update their own content without calling a developer. But a CMS that's poorly configured creates problems: broken layouts, oversized images, inconsistent formatting. We set it up so your team has the freedom to edit and the guardrails to keep things looking right.
SSL certificates are configured from day one. Forms are protected against spam and injection. We follow OWASP security guidelines, keep dependencies updated, and run Cloudflare in front of every site we launch.
Visitors see a padlock icon and trust your site with their data. Google gives HTTPS sites a ranking advantage. And properly secured forms prevent the spam floods that waste your time and can damage your sender reputation if you're collecting email addresses.
We get you set up with the right tracking solution for your site - whether that's Google Analytics 4, Microsoft Clarity, Hotjar, or a combination. For sites where privacy is paramount but you still want anonymous visitor data, we can recommend cookie-less tracking solutions such as Cloudflare Web Analytics.
Having tracking in place is only useful if it's configured to answer the right questions. We set things up so you can see where visitors come from, what they do on your site, and where they drop off - so you can make decisions based on evidence, not guesswork. And for privacy-conscious businesses, cookie-less options mean you get the data without the consent banners.
Title tags, meta descriptions, Open Graph data, XML sitemaps, canonical URLs, structured data markup, and proper heading hierarchy. Every page is built with search engines in mind from the first line of code.
Technical SEO is the foundation everything else sits on. A site with broken canonicals, missing schema, or duplicate meta descriptions is fighting against itself in search results. Getting this right from launch means your content starts working for you immediately rather than needing expensive remedial work later.
Every build goes through cross-browser testing, device testing, accessibility checks, and a staging review before launch. We handle DNS, 301 redirects from old URLs, and GA4 configuration. You get clean documentation and post-launch support.
A rushed launch creates problems that compound. Broken redirects lose your existing search rankings. Untested pages break on devices you didn't check. Missing accessibility features exclude visitors and create legal exposure. We test properly because fixing things after launch costs more - in time, in rankings, and in reputation.
Every project starts with a real conversation. You'll speak directly to the team designing and building it.